FGX International, a leading eyewear designer and marketer, marks its foray into India with the launch of Foster Grant™ Signature, the company’s iconic 85 year old brand! Taking forward the Brand’s storied history of working with iconic Hollywood stars, FGX International is pleased to be associated with one of India’s leading Bollywood stars, Sonakshi Sinha, to be the face of the brand in India.
Foster Grant™ is a brand that promises the meeting of classic American style with unstoppable performance. The Foster Grant Signature collection will include both sunglasses as well as optical frames. Discerning consumers will enjoy superior styling, performance grade eyewear from Foster Grant Signature, with its wondrous heritage and rich history for which the brand is known. Foster Grant Signature celebrates classic and timeless design meshed with modern trends to give consumers the opportunity to express themselves. All the collections meet the highest quality standards, and sunglasses provide 100% UVA/UVB sun protection.
“I am honored to be working with a brand with such a strong legacy,” said Sonakshi Sinha. “There’s a rich history behind Foster Grant and I’m happy to be an integral part of the team as they begin their exciting journey in India. The Foster Grant Signature collection embodies today’s lifestyle, where eyewear is no longer just a necessity, but an expression of a person’s personality and will soon gain favour as an important, stylish and chic accessory.”
She adds, “The ‘Who’s that behind those Foster Grants?’ tagline is such a recognizable piece of pop culture and I look forward to giving it shape in India in partnership with the Foster Grant team here.”
Lalana suvarna is a commerce professional, her interests include reading, eating and writing.