Ever since I read about face serums, I was curious to use one of those. And now that I use one, I swear by it. The first question that popped in my mind was what is the difference between a face serum and other facial products?
Face serums contain concentrated active ingredients. These ingredients are present in small quantities in lotions and moisturisers. But face serums are formulated in such a way that the tiny molecules are able to penetrate deeper into the skin. Serums also fight the free radicals that bring about signs of aging. Hyaluronic acid is another ingredient present in serums, which moisturises and hydrates the skin.
The c from Body Shop is the latest to hit the market. They have a variety like Wise Woman Vitality, Aloe Protective, Vitamin E Moisture and Nutriganics Soothing Serum. The best-selling serum is the Vitamin C Skin Boost. This serum contains vitamin C-rich camu camu berry, obtained from Amazon. Anti-oxidant Vitamin C helps in skin brightening and collagen production. It improves skin elasticity. It also contains vitamin E, which protects the skin from various toxins.
Pond’s has three kinds of serums — Gold Radiance, Age Miracle and Flawless White. Gold Radiance contains vitamin B, which helps in redesigning age spots and texture of your skin smoothens with regular use. It also hydrates and softens the skin. The Age Miracle serum contains CLA4 complex, which is an advanced product of technology and helps in reducing the fines and other signs that come with age. The Flawless White serum contains VAO-B3 complex and Alpha Lactics, which help in lightening the dark spots.
Olay brings you the Regenerist Regenerating Serum. It smoothens and brightens the skin cells, reduces wrinkles and fine lines and makes the skin look firmer. The product contains green tea leaf extract, pro-vitamin B-5, vitamin B3 and vitamin E. The Regenerist Regenerating Serum is also available without fragrance.
Estee Lauder brings you a host of skin-repair serums. But its latest product is Perfectionist (CP+R), which is mainly meant for lifting wrinkles and making the face look fresh and young. It contains the new CPR-75 technology that instantly removes fine lines and wrinkles making the skin look smooth, fresh and younger. A week’s application brings about perfect skin clarity and after 4 weeks, you get to see youthful and firm skin with almost 90% of the wrinkles and lines gone.
Smita Diwan a Television Journalist and Communication Specialist with an experience of 10 years in media and leading satellite channels started whatshelikes.in as a digital hub for women in India. Smita specialises in Lifestyle, Home Decor, Health, Food and Product reviews. When she is not working,she is researching or practising yoga! @SmitaDiwan