Karan Johar’s magnum opus Kalank which stars Alia Bhatt, Varun Dhawan and Madhuri Dixit Nene is out of box office race as Avengers Endgame hit the movie’s business hard. Kalank, which recorded an opening weekend of ₹62.50 crore and managed ₹74 crore by the end of the first week is looking at a lifetime business of ₹80 crore, as per trade website Box Office India.
The much awaited Avengers Endgame opened to Rs. 52 crore on last Friday.
“Kalank had a big drop on its second Friday with collections being just 60 lakhs nett as the rejection coupled with the release Avengers: Endgame meant just a one week run for the film with limited screenings in week two,” said the trade website.
Trade analyst Taran Adarsh had earlier tweeted,
“Kalank is rejected. Has a lacklustre extended opening weekend. Will find it difficult to sustain on weekdays. Arrival of Avengers Endgame (on Friday) will hit the business hard.”
As per Box Office India, the non-theatrical revenue has been proving to be a life saver for the film as it made around ₹85 crore from the sale of satellite, digital and music rights.
At Whatshelikes, we keep the millennial woman updated with everything that’s happening around her be it fashion & lifestyle, health, events, movie reviews to name a few. We consistently strive to bring a gamut of authentic content from all across the country at just a click.